UAE Introduces Autism-Friendly Mobile Browser for Enhanced Web Accessibility

 



In a groundbreaking move towards inclusivity and accessibility, UAE-headquartered technology group operator e& has partnered with communications and advertising agency Saatchi & Saatchi ME to launch a mobile version of the Wider Web Extension tailored specifically for autistic individuals. This initiative, as reported by Campaign Middle East, underscores the power of technology in creating solutions that cater to diverse needs, aiming to strengthen inclusivity within the digital sphere.

The newly introduced mobile browser leverages AI technology to offer a more comfortable and accommodating web browsing experience for autistic individuals, enabling them to conveniently access online content from their smartphones. Given the high smartphone penetration rate in the UAE, estimated at over 96%, this development holds significant promise in enhancing accessibility to digital platforms for autistic users.

Building upon the success of the desktop web browser extension introduced in 2021 in collaboration with the UAE Ministry of Community Development (MoCD), the mobile extension offers a range of features aimed at providing a calmer browsing experience. These include blocking distracting pop-ups, disabling video auto-play, customizing fonts and colors, and simplifying website interfaces. Moreover, the addition of an AI-powered summarizer further enhances accessibility by condensing lengthy articles into clear, concise paragraphs, facilitating easier comprehension of online content for individuals on the autism spectrum.

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